It was my absolute joy and honor to connect with some of you IRL at SXSW, sharing in the energy of innovation, conversation, and even delighting in a Kin or two with friends old and new. From inspiring panels and intimate dinners, this weekend was a testament to the power of community and the women shaping the future of CPG and, thus, culture itself.
Some of my favorite moments:
Stopping by my local HEB and seeing Kin on shelves in a space dedicated to better-for-you brands.
Diving into Women Driving the New Wave of Entrepreneurs with Anact x Gusto.
Talking growth with the founders of Poppi and 21 Seeds and winding down with the Females in Flavor dinner, where incredible minds in CPG came together over a shared passion.
Closing the weekend with a heartfelt fireside chat with my friend
, Ghia’s founder and CEO, celebrating the future of non-alc and intentional drinking.If you’re still in Austin, we’d love to keep the good vibes going! Join us this Friday at Keystone Connect at the iconic Arlyn Studios (12PM - 10PM) for live music and Kin. RSVP here!
And if you weren't able to make it to our festivities last weekend, shoot me a question over on our Substack chat Kinship - I'd love to hear from you!
With love and gratitude,
Jen Batchelor
Kin Euphorics Founder & CEO